THE LOCAL LEAD SYSTEM
Book More Calls Without Chasing Leads
A simple system that catches your leads, replies fast, and turns them into booked jobs.
For home service pros tired of watching leads slip through the cracks.
Catch More Leads. Book More Jobs.
Stress Less.
Most businesses don't lose leads because they're bad at their job.
They lose leads because there's no system in place.
Here's what changes when you install the Local Lead System:
Fewer missed leads
Don't miss call and forms
More booked calls
People get a next step fast
More trust
Reviews come in consistently
Why Home Service Businesses Stay Stuck
Can't answer phone while you’re working
Customers ghost after estimates go out
Leads don’t hear back fast enough
Reviews are random instead of consistent
Your website looks 'OK', but doesn’t convert
You’re invisible when people search online
You Don’t Need Another App.
You Need a System.
The goal isn't to give you more tech to learn. The goal is to give you more booked work.
The Local Lead System puts it all in one place:
Your website, Leads, Follow-up, Reviews
So you can get back to running your business.
Here's What's Inside the System
Website
A clean, fast site that turns visitors into calls and booked jobs
CRM
One easy place to track every lead so nothing falls through the cracks
Digital Marketing
Steady presence so they trust you before they ever call you
SEO
Get found online for the services you offer both on Google and AI
Reviews
Get a system that keeps predictable 5-star reviews rolling in
Automation
Instant follow-up that keeps working even when you’re on a job site
You're Not Hiring a Faceless Agency.
I'm Roger
I built the Local Lead System because I've watched too many trade business owners get burned by agencies that take their money, pat them on the back, and disappear.
That's not how I work.
Every client gets straight answers, real help, and honest pricing. My goal is to help you grow, not lock you into something you don't need (and can't use later!)
If you want to kick the tires, let's grab a call.
No pressure. No sales pitch.
Start Simple Now. Upgrade When You’re Ready.
Choose Your Foundation
Starter System
$600 Down + $100/mo*
2-Page High-Speed Site
Simple CRM (all contacts & leads in 1 place)
SEO Boost
Missed-Call Text Back
Instant Form replies
Bonus: Database Reactivation to wake up your old leads.
Best for: Going live fast and stopping missed leads.
(Min. 3 Months)
Growth System
$1,500 Down + $100/mo*
Up to 5-Page High-Speed Site
SEO Boost
Everything in Starter System
Smart SMS Lead Bot (asks 2-3 quick questions for qualified leads)
Review Request System
Bonus: Database Reactivation to wake up your old leads.
Best for: Higher trust = Higher close rate.
(Min. 3 Months)
Custom System
Starting at $3,500+
Custom WordPress Website (starting at 6 pages)
SEO Boost
Everything in Growth System
Review Request System
Bonus: Database Reactivation to wake up your old leads.
Best for: Businesses ready to stand out with a site that feels fully their own.
(Min. 3 Months)
*Monthly covers hosting, system support, and ongoing updates. Cancel anytime after 3 months.
Here's What the System Doesn't Do (Yet)
The Local Lead System is built to be simple, fast, and affordable.
That means it's not every marketing service under the sun.
Here's what lives outside the system, and it's stuff you can add on when you're ready to grow:
Ongoing Local SEO campaigns
(getting you ranked for more search terms)Video marketing
(YouTube strategy and long-term brand building)Voice AI receptionists
(available as an add-on once you're running)
Questions Folks Ask Before Signing Up
Frequently Asked Questions
Do I own the website?
O yes! Your website, your domain, your content. If you ever move on, you take it with you.
What happens if I cancel after 3 months?
You're free to cancel anytime after the 3-month paid minimum. No drama, no exit fees. We'll make the handoff clean.
Do I have to write all the copy for my site?
Not unless you want to! But seriously, no we will work together on this. You'll fill out a short form so I know your business, your services, and your voice. Then I write the copy and let you review it before we go live.
How fast can my site go live?
Most Starter sites launch in 2-3 weeks. Growth sites take 3-5 weeks. Custom sites depend on scope but usually 4-8 weeks.
This does depend on how fast I get assets and we get everything squared away. Typically it is shorter, but this gives us breathing room.
Can I switch tiers later?
Yup! Most clients start with Starter or Growth and upgrade once they're ready.
Do you work with [my trade]?
If you're in home services — plumbing, electrical, HVAC, roofing, general contracting, remodeling, pest control, landscaping — yes.
If you're not sure, book a call and let's talk!
Is the Missed-Call Text Back really worth it?
For most trade owners, it's the single biggest lead-saver in the whole system. When you're on a job, you can't answer. The system texts the caller back within seconds so they don't move on to the next guy.
What if I already have a website?
If it's working for you, we can plug the system into your existing site.
If it's not pulling its weight, the Starter tier is a low-risk way to get a fresh one up fast.
